inDrive
Intro
Ads for inDrive, the ride-hailing app where riders offer their own fare and drivers choose which rides to take. Most of the work was performance creatives for Brazil, short vertical videos for social feeds and app stores, alongside campaigns for tourists in Vietnam and a driver onboarding film.
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My role
Motion design and video editing: animating the brand's key visuals, adapting each creative across formats and lengths, and cutting testimonial and UGC footage into short ads.