Football or Fashion?

Motion Design

Intro

Football or Fashion? is the opening for a program about how football shirts left the stands and became part of the fashion world. It follows a single kick: the shirt on the player's back cycles through the jerseys of national teams and clubs, then the frame tears open onto a pitch, where the title spins into the center circle.

Illustrated player about to kick the ball in front of the goal

The player's shirt and shorts isolated on black

A row of shirts in the colors of different teams

The title "Futebol ou Moda?" (Football or Fashion?) in the center circle of a green pitch

Process

Illustrated in Adobe Illustrator and animated in After Effects for the Motion Design elective at ESPM.